Best new Business
The Iceland Tourism Investment Conference & Exhibition will host a Pitch Event for the newly launched Startup Tourism business accelerator on March 1, 2016, following the ITICE Conference (see Conference program here).
- Bergrisi – Guðlaugur Magnússon
A software solution for self-service amenities.
- Book Iceland – Örlygur Hnefill Örlygsson
Booking platform specifically designed for smaller accommodation providers.
- Náttúrukúlur – Róbert Róbertsson
Accommodation in transparent domes, perfect for viewing the northern lights or stargazing.
- Taste of Nature – Ólöf Ingólfsdóttir
Culinary trips about Vesturland with a focus on the local produce and environment.
- Adventurehorse Extreme – Aníta Margrét Aradóttir
A unique, demanding equestrian race for the advanced rider.
- Arctic Trip – Halla Ingólfsdóttir
Original tours in and around Grímsey.
- Health & Wellness – Aldís Arna Tryggvadóttir
Comprehensive health tourism based in Hvanneyri.
- Traustholtshólmi – Hákon Kjalar Hjördísarson
Self-sustainable accommodation on a secluded island.
- Jaðarmiðlun – Ólöf Magnúsdóttir
Augmented reality used to bring Icelandic folklore to life.
- Happyworld – Róbert Bragason
Trips centred around gliding and kiting sports.
- Ásberg Jónsson
Founder and Chairman of the Board, Nordic Visitor
- Hrönn Greipsdóttir
Investment Manager Arev for Eldey TLH hf.
- Robert C. Barber
US Ambassador to Iceland
- Sigþór Jónsson
COO, Icelandic Securities (Íslensk Verðbréf)
- Viktoría Sveinsdottir
CEO, Iceland Tourism Investment Conference & Exhibition
The panel will judge the pitches based on the following factors:
Team: Who’s behind the idea and why are they best suited for the job?
Market: What’s the problem, why does it exist and how big is the opportunity?
Solution: The idea’s value added. How are they going to address the problem in a better, faster or more clever way?
Income: How will they make money?
Customers: How large is the customer segment? How will they reach those customers?
Competition: Who’s the competition and why haven’t they addressed this problem/opportunity?
At the end of the event, the judges will choose:
- Best Pitch
- Most Passionate Pitch
- Best Story
Gústaf Gústafsson, Head of Sales, Marketing and Product Development at North Sailing
Oddur Sturluson, Project Manager, Icelandic Startups.